MAB E Newsletter
      Volume 23, Issue 10
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October 2008     

DTV
 
 
 
MAB President/CEO Karole White addressing the Retired Senior Volunteer Program Convention
 
Countdown To February 17!
The MAB's Digital Television Transition Team has been busy lining up resources to assist brroadcasters and viewers with the DTV Transition.

On October 1, MAB's Statewide DTV Helpline was activated. The toll-free number, answered by staff at Don-Lors Electronics, provides assistance as well as referrals for DTV questions and specific reception issues. Stations should feel free to refer viewers to the helpline: 1-888-MI-DTV-09.

The MAB and Don-Lors Electronics is also working with volunteers from the Michigan Jaycees and the Retired Seniors Volunteer Program (RSVP) to provide help to consumers.
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GLBC 2009!

Pre-Pay Education Your Way!
MAB Offers New Education Options for Member Stations

Plan ahead and save with several new payment options!

- Pre Pay Now for March’s Great Lakes Broadcasting Conference. Register today for GLBC online with a credit card, or download a paper form and send a check. Either way, you are free to change names later if needed.
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In The News

WLAV-FM Wins 2 Marconi Awards at NAB Radio Show
Citadel's
WLAV-FM (Grand Rapids) received two prestigious Marconi Awards at the September NAB Radio Conference in Austin, Texas.

Tony Gates (left on photo), Afternoon Drive Personality on the station won an award for Medium Market Personality of the Year. Gates is a 23-year veteran of the station.

In addition, WLAV-FM itself received a Marconi for Medium Market Station of the Year. Program Director Rob Brandt (right on photo) accepted the award.
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Gary Baxter Named VP/GM for Fox 47 WSYM-TV
Journal Broadcast Group Vice Chairman and CEO Doug Kiel has named Gary Baxter Vice President and General Manager of Lansing's WSYM-TV. Baxter has been General Sales Manager of the station for the past 11 years.
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Peter Connolly Director of Sales at Greater Media
Greater Media/Detroit has named Peter Connolly Director of Sales for WRIF-FM, WCSX-FM and WMGC-FM. He most recently served as EVP at Metro Network, overseeing the company's Midwest and Western market operations.
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WRIF-FM Appoints Mark Pennington as Program Director
More news from Greater Media as Detroit Director of Rock Programming Doug Podell hands over the role of Program Director to Mark Pennington.
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Adam Rey Upped at Cumulus/Ann Arbor
Ann Arbor Radio-Cumulus Media announces that Adam Rey has been promoted to Production Director/Creative Services for the company's cluster of stations, effective immediately.
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Shannyn Caldwell Solo Host of WMUZ-FM's Morning Light
Shannyn Caldwell has taken the helm of WMUZ-FM/Detroit's "The Morning Light" program, airing Monday-through-Saturday 6 to 10am. Shannyn goes solo after the departure of co-host Jon Culbert.
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Fox 17 WXMI-TV Names Amorose New Sports Reporter
Tribune Broadcasting's WXMI-TV/Grand Rapids has hired Steve Amorose as a Sports Reporter/Anchor for its "Fox News at Ten" effective October 3, 2008. Prior to Grand Rapids, Steve was the Sports Director at KAWE-TV in Bemidji, Minnesota.
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James H. Quello Inducted Into Giants of Broadcasting
Michigan broadcasting legend and former FCC Chairman James H. Quello was inducted into the Giants of Broadcasting by The Library of American Broadcasting on September 25 at the Grand Hyatt, New York.
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U.P. To Benefit From NOAA Grants
The Michigan State Police was recently awarded two Federal grants by the National Oceanic and Atmospheric Administration (NOAA) to improve emergency warning systems in five Upper Peninsula counties in the state. Larry Estlack, MAB Director of Technology and State EAS Chairman, along with MAB's NCSA/Community Affairs Manager Denise Weston wrote the grant requests.
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CMU Accepting Applications For Lem Tucker Journalism Scholarship
Applications are now being accepted for Central Michigan University's 13th Lem Tucker Journalism Scholarship; a full, four-year scholarship totalling nearly $80,000. This includes full tuition and supplementary awards to cover room and board.
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Nominations Open for 2009 Michigan Journalism Hall of Fame
The Michigan Journalism Hall of Fame Committee is now seeking nominations for 2009 awardees. Nominees are judged on their contributions to Michigan journalism, courage, innovation, leadership and impact and influence on the industry. They may be living or deceased.

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The Quello Center at MSU Presents "Nexgen TV"
On October 30 from 4:00 to 5:00 p.m., The Quello Center at Michigan State University will present a lecture titled "Nexgen TV", to be presented by Dr. Venu Vasudevan, Senior Director, Software Platforms Research, Motorola Labs. The move to all digital content and all-IP networks. This talk will address how the next generation of TV will handle these new demands from consumers, advertisers and media businesses. Click below to download a PDF flyer withd etails on this lecture.
download pdf


Editorials

8 Action Steps You Can Take Today For Better TSL
by Gary Berkowitz, Berkowitz Broadcast Consulting

In today's environment, with disappearing marketing budgets, Time Spent Listening continues to be one of the most important ways to stabilize and increase ratings. Some of these tactics may seem obvious, but you would be surprised at how many stations do not pay enough attention to them.
download pdf


Legislative Update

Get the latest legal updates by reading the MAB Legislative & Legal Monitor!
The MAB Legislative & Legal Monitor is published as neccessary with the latest information important to broadcasters.

Not receiving the monitor? Please email Dan Kelley at dkelley@michmab.com to sign up TODAY!

Past issues are available in the Members Only section of the MAB website. Click here to view the latest Legislative & Legal Monitors.


Federal and Regulatory Update

MAB Reaching Out To Congressional Delegation
Great strides have been made this fall in reaching out to members of Congress, informing them on issues important to Michigan's broadcasters.
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Budget for New EAS Endec in 2009
by Larry A. Estlack, MAB Director of Technology

In anticipation of a directive from FEMA for an upgrade in technology for the Emergency Alert System, it would be wise to budget for replacement of your present EAS ENDEC equipment sometime in 2009.

The final technical details and standards will not be announced until January or February 2009 by FEMA.
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MABF
BCBC Offers Educational; EEO Opportunities
The Broadcasting Career Building Conference (BCBC) offers broadcasters possible EEO credits while giving students the practical information they need to best prepare themselves for a career in the broadcasting industry.
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Watch Your Mail! Broadcast Excellence Awards Brochures Are On The Way!
Attention Michigan stations: keep an eye out for the official 2008 Broadcast Excellence Awards brochure, entry form and summary form which was just mailed from Lansing.

Entry deadline for this year's awards is Thursday, January 11 at 4pm. Complete awards information, as well as downloadable entry forms and summary forms may be found at the official Broadcast Excellence Awards web site here.

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Members Connecting to their Communities

WQKL-FM/Ann Arbor to Release Benefit CD
On October 21, Cumulus Media's WQKL-FM ("ann arbor's 107one") is releasing its first-ever "Live From Studio A2" benefit CD with 16 live tracks from artists who have performed live in the station's "Studio A2" and at various Studio A2 "On The Road" events.
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WLEN-FM/Adrian Hosts "MISSION POSSIBLE" Event
Lenawee Broadcasting Company's 103.9 WLEN-FM hosted a 24-hour fundraiser on Friday, October 17 to raise money for the Lenawee Country Mission.

Morning Personality Jerry Hayes and Promotions Director Lori Sallows camped out in cardboard boxes and raised $23,104.00 for the Mission during the 24-hour live broadcast, far above the original $10,000.00 goal.

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WBCT-FM/Grand Rapids Holds 2008 "Roofsit For Kids" Radiothon and Concert
Clear Channel's WBCT-FM is held its 2008 B-93 Roofsit For Kids Radiothon on Tuesday, October 21. Since 1993, the station has raised more than $5 million for West Michigan agencies involved in treating and preventing child abuse and neglect. This year the annual fundraiser added a concert, also on October 21, featuring Country Superstar Taylor Swift
.
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MAPB

WFUM-TV Goes All-DTV All The Time November 19!
On Wednesday, November 19, Michigan Television's WFUM-TV/Flint will become the first public television station in the state to switch to all digital broadcasting. Beginning then, viewers will need a converter box or a digital TV to watch the station if they are not subscribed to a cable or satellite provider.
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WGVU Presents Cinema, Food, Wine & Jazz
Grand Valley State University's WGVU (Grand Rapids) has presented a couple of community events in the past several weeks.
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Fundraiser Underway For CMU Public Radio
CMU Public Radio's annual Fall Fundraiser is underway, through October 26.
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Membership

Be EEO Compliant with Free Member Service
MAB Members are taking advantage of a great member service provided without additional charge. Broadcast Compliance Services (BCS) assists MAB member stations in meeting EEO outreach requirements through its broad outreach program enabling broadcasters to post and list job openings with thousands of contacts nationwide.
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In This Issue:


Thank You Advertisers!









MABlogo

Michigan Association of Broadcasters

819 N. Washington Ave
Lansing, MI 48906
Phone: (517) 484-7444
Fax: (517) 484-5810
Toll Free: (800) 968-7622
Web site: www.michmab.com
E-mail: mab@michmab.com

Chairman - Diane Kniowski
Vice-Chairman - Tom Mogush
Secretary/Treasurer - Michael J. King Imm. Past Chairman - Mario Iacobelli
At-Large - Duane Alverson
President/CEO - Karole L. White

Al Blinke
Ed Christian
Trey Fabacher
Alan Frank
Tim Feagan
Bruce Goldsen
Paul Grzebik
Debbie Kenyon
Bill Kring
James Lutton
Gayle Olson
Bob Peters
Ken Radant
Jill Saarela
Bob Sliva
Rob Striker
Chris Warren

Michigan Counsel
John J. Ronayne III

Washington, DC Counsel
David Oxenford

Michigan Lobbyists
Kelley Cawthorne PLLC



MAPBlogo

Michigan Association of Public Broadcasters

819 N. Washington Ave
Lansing, MI 48906
Phone: (517) 484-7449
Fax: (517) 484-5810

Executive Officers

President - Steve Schram
Vice-President - Eric Smith
Treasurer - Allen Mazurek
Secretary - Rick Schudiske
Executive Director - Karole L. White
Board Coordinator - Ann Cochrane



The Michigan Broadcaster


Editor-Karole L. White
Communications Mgr-Julie Sochay
Newsletter/Web/IT Mgr-Dan Kelley

The official publication of the Michigan Assocation of Broadcasters and the Michigan Association of Public Broadcasters
© 2008 - The Michigan Association of Broadcasters
WE SERVE OUR MEMBERS BY HELPING THEM TO BETTER SERVE THEIR COMMUNITIES