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Annual Meeting & Leadership Retreat


Speaker Biographies


Sponsors, Speaker Bios, Schedule, Lodging Info, Registration


July 24-26, 2006

Boyne Mountain Resort, Boyne Falls



Daniel Anstandig


Daniel Anstandig is Vice President at McVay Media. Daniel's experience includes stints as General Manager at DAER Radio, National Program Director, and various on-air stops. Among the clients Daniel has consulted are Clear Channel Radio Interactive and their 800+ online brands and format labs, recording artists Jewel and Jim Brickman, John Tesh Interactive, Joy-FM Network, Glencoe-McGraw-Hill, The White House Commission on Remembrance, TM Century, and various AC, Hot AC, and Christian broadcasters around the country. Reach him at dan@daer.com or 440-892-1910.

 

Derrick DeCarlo


Derrick DeCarlo is the Vice President of New Media for Local Solutions Network. Mr. DeCarlo works with television stations across the country in delivering locally produced news content onto any mobile web device. This role has Mr. DeCarlo working with station managers, news directors and creative services directors to develop and execute marketing strategies for the mobile sites. Mr. DeCarlo also works with the station sales teams on mobile sponsorship sales. Previously Mr. DeCarlo developed and executed convergent marketing programs for television stations that combined television stations' on-air and online assets.

Local Solutions Network has built, and continues to grow, a network of local television station affiliates' wireless websites that are aggregated under Local Wireless. LSN has market-exclusive relationships in over 100 U.S. television markets with broadcast partners like ABC, Gray Television, Liberty, Meredith, NY Times, Post-Newsweek, Raycom, and Scripps. These sites are locally promoted under brand names like ABC 7 To Go and NBC 15 Now. Additionally, LSN has relationships with a number of carriers to include "Local TV News" on the news menu (currently live on Sprint's PCS Vision, Verizon's Get It Now and Cingular's MediaNet decks). LSN also has a full featured SMS platform for delivering station content and contests via text messaging.

 

Kurt Hanson


Kurt Hanson is widely acknowledged to be the world's leading expert on the field of Internet radio. He is Publisher of "RAIN: Radio And Internet Newsletter," a daily web-based newsletter which is the industry's primary trade publication, and CEO of AccuRadio.com, one of the world's top five multichannel Internet radio properties, featuring over 240 channels of music targeted at the 25-to-54 demographic. He is quoted regularly in such publications as Barron's, Business Week, and the Wall Street Journal and has appeared on CNN, CNNfn, and MSNBC. He also speaks regularly at industry conferences around the world. Prior to founding RAIN (from 1980 to 1998), he was the Founder/CEO of the radio industry's leading music research firm, Strategic Media Research. Hanson holds a B.A. and an M.B.A. from the University of Chicago.

 

Fred Jacobs


Fred Jacobs founded Jacobs Media in 1983, when he had the notion that Album Rock could be fragmented with Classic Rock format, which has become one of the most successful radio formats created during that time. Along with providing the creative and intellectual direction for the company, Fred consults Jacobs Media's major market Classic, Mainstream, and Active Rock clients, and consults the leading broadcasting companies including Infinity, Entercom, Emmis, Greater Media, ABC, Cox, Susquehanna, Journal, Saga, and Citadel. The company also consults National Public Radio and The Corporation for Public Broadcasting. Prior to opening the company, Fred spent the majority of his time designing and managing research projects as the Director of Research for the Radio and Publishing divisions of Frank N. Magid Associates, a leading research and consulting firm. Later, Fred became Director of Radio Research for the ABC FM Owned and Operated Radio Stations. From there, Fred gravitated to the station side, becoming Program Director for legendary WRIF-FM in Detroit, before forming Jacobs Media.


 

Brian Janks


Brian Janks brings 20 years’ experience building solid sales performance and client relationships through his work in both cable and broadcast television sales to his position as Vice President, National Marketing with the Radio Advertising Bureau (RAB). In this role, Brian will be overseeing the automotive efforts for the RAB this will include interacting with national clients who are involved in the auto industry.


Brian began his career at the Grand Rapids ABC affiliate, WUHQ, and then spent ten years at NBC affiliate WDIV-TV in Detroit as Senior Account Executive, honing his local market sales skills. He then joined The Family Channel, where he created strong sales performance as Manager of the Detroit Region. Later, Brian became Vice President, Automotive Advertising for the FOX Family Channel, where he was responsible for general operations and the expansion of business in the Midwest division with a concentration on automotive advertising.


Most recently, as Vice President, Central Region Ad Sales for A&E Television Networks (AETN), Brian was responsible for overseeing all of AETN’s ad sales initiatives for the Central Region as well as developing ongoing strategies to enhance sales revenues. AETN networks include A&E Network, The History Channel, The Biography Channel, and History International.


Brian has served on the board of directors of the Adcraft club of Detroit the oldest advertising club in the country. In addition he has been on the Boards of several charities including Boys hope/girls Hope of Detroit a home for abused children and The Michigan State university Development council.


Brian has his undergrad From Michigan State and his MBA from Wayne State in Detroit. Brian is located in the RAB Detroit office.

 

Terry Kasiborski

Chester E. (Terry) Kasiborski, Jr. is a senior attorney based in Butzel Long's Detroit office. He is a graduate of the University of Michigan School of Law (J.D., 1971) and the University of Michigan (B.A., 1968). Mr. Kasiborski concentrates his practice in the areas of labor and employment law, business litigation, and alternative dispute resolution.


Mr. Kasiborski's litigation experience includes federal and state trial and appellate courts and commercial and labor arbitrations. He has handled traditional discrimination claims (race, age, sex, sexual harassment, and handicap), wrongful discharge, claims for severance pay, ERISA claims, unemployment compensation claims, wage and hour claims, and some workers' compensation matters. His general business civil litigation and arbitration experience includes matters under the Uniform Commercial Code, salespersons' commission agreements, general contract law, covenants not to compete, property tax assessments, condemnation, and other business related matters including Bankruptcy Court litigation. He also defended personal injury actions and tried product liability and premises liability cases.


Mr. Kasiborski is an arbitrator serving on the American Arbitration Association Employment Panel and also conducts private arbitrations. He has also completed advanced mediation training, is a member of the American Arbitration Association Emplyment Mediation Panel, and conducts private faciitations/mediations.


Mr. Kasiborski is admitted to practice in the United States District Court for the Eastern District of Michigan, the United States District Court for the Western District of Michigan, the United States Court of Appeals for the Sixth Circuit, and the United States Supreme Court. Mr. Kasiborski has served as a Member of a Hearing Panel of the State of Michigan Attorney Discipline Board since 1981 and has served as a Hearing Panel Chairperson since 1987.


Mr. Kasiborski is a former President of the University of Michigan Club of Greater Detroit (1996 to 1997).

 

David Rehr


David Rehr joined NAB as President and CEO in December of 2005. Prior to his taking over the helm at NAB, he was president of the National Beer Wholesalers Association (NBWA). With more than 20 years of experience on Capitol Hill and in the lobbying community, Rehr has been an outspoken advocate for entrepreneurs and small business before the federal government. Under Rehr's leadership, NBWA won many legislative battles on behalf of small business enterprises and climbed into the top ten of Fortune Magazine's Power Rankings of the 25 most influential lobbying groups in Washington, DC. The NBWA Political Action Committee (NBWA PAC) has grown from a PAC that raised and spent a little more than $400,000 each election cycle, to nearly $3 million - catapulting it into the top ten disbursing PACs since 2003. Rehr, who has a doctorate in economics from George Mason University, has been named a "Top Association Lobbyist" by The Hill multiple times, and has been featured in Beachum's Guide to Key Lobbyists. Rehr has also been featured in numerous major U.S. media outlets, including the Boston Globe, Wall Street Journal, USA Today, Washington Post, Washington Times, New York Times and ABC World News Tonight.

 

Chris Rohrs


Chris Rohrs joined TVB as president on January 1, 2000. He came to the association from his post as vice president, sales and marketing for Post-Newsweek Stations, Inc., a position he had held since April 1998. He previously served as vice president and general manager at WFSB-TV/Hartford for nine years. From 1980-1989, he held various positions at WDIV-TV/Detroit, including vice president of marketing and station manager (March 1988-July 1989), vice president and general sales manager (September 1983-March 1988), local sales manager (April 1981-September 1983), and national sales manager (July 1980-April 1981). Mr. Rohrs began his career as an account executive for Blair Radio in 1972 before moving to the TV rep business with TeleRep, where he held sales and research management positions. He received his bachelor of arts degree in economics from the University of Notre Dame in 1971. The not-for-profit Television Bureau of Advertising (www.tvb.org) is the trade association of local television broadcasters. Its members include television broadcast groups, advertising sales reps, and more than 500 individual television stations.

 

Julianne Sherman


Julianne Sherman is Senior Associate, Digital Director for Brogan and Partners.

Developing information architecture and content for Internet advertising since 1997, Julianne began her interactive career with imc2 in Dallas, followed by a cross-country move to Girvin Strategic Branding and Design in Seattle. Through these firms, Julianne has worked with an impressive list of clients; both high-tech outfits like Microsoft and traditional companies like Wells Fargo Home Mortgage. Other past clients include Chiquita Banana North America, General Mills, Virgin Records Spice Girls (remember them?), and the Richard Gere Foundation.

What's her secret? Loads of good Karma can't hurt. But mainly, she listens. She finds out where clients want to go and designs a process to get them there. It sounds simple, but it's surprisingly rare these days. Julianne joined Brogan & Partners in 2002 as the firm's first (and only) Digital Director. She amazes BP clients like Comcast Chicago, NIEHS' Environmental Health Perspectives, The North Carolina Department of Health and Human Services, the North Carolina Lieutenant Governor's Office, CAPE Health Plan, the Michigan Department of Community Health and more.

A Michigan native, Julianne holds a Bachelor's degree from the University of Michigan. Julianne returned to Michigan and joined Brogan & Partners in 2002. Based in the Detroit office, she regularly spends time in the North Carolina office servicing clients. When she's not blazing new online trails, she spends time hiking and camping in Northern Michigan with her son and their goofy Golden Retriever, Jack.

 

Sally Totten


Sally Totten is the Planning Director for Moroch and currently handles broadcast and non-broadcast planning for 6 Michigan DMA's, including Detroit and 6 non-Michigan markets for McDonald's co-ops. Sally has been working on the McDonald's business for six years. In 2005, her team won the first McDonald's award for Integrated media planning for the Michigan test launch of Premium Coffee. Sally also recently received "the Best Media Innovator Award" internally from Moroch.

Sally's career prior to McDonald's was heavily focused on automotive accounts such as Audi, Ford, Jeep and Acura for over ten years. Sally also has experience planning & buying experience on CompUSA, Taco Bell, Conoco Oil, Imax Theatres and several other accounts in her 20 years working at agencies across the country. She has a degree in Broadcast Journalism from Arizona State University and started her career originally doing television news and commercial production for four years.

Sally lives in South Lyon, Michigan with her husband Richard. Her passions in life - beyond advertising, are showing horses and flower gardening.

 

More speaker information will be added as it becomes available.
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Sponsors, Speaker Bios, Schedule, Lodging Info, Registration