On September 28, broadcasters in Michigan and nationwide conducted the first national test of the Emergency Alert System (EAS) in five years and the first-ever usage of the IPAWS infrastructure. Reminder on the reporting requirements: Stations were required to go online and file ETRS Form Two by midnight on September 28. ETRS Form Three, which… read more
Beasley Broadcast Group Interim CEO and Chief Financial Officer Caroline Beasley has told Inside Radio (10/19) that the company is targeting a November 1 closing date on its acquisition of the Greater Media radio stations. The deal, first announced July 19, will double the size of Beasley in terms of revenue, cash flow and cume, and… read more
TVSpy.com reports that WXYZ-TV (Detroit) reporter Ronnie Dahl has joined the U.S. Bureau of Alcohol, Tobacco, Firearms and Explosives as its spokesperson working out of the Detroit office. October 14 was Dahl’s last day at WXYZ-TV, where she’s worked since February 2013. Dahl has also worked at WJBK-TV (Detroit), WUPW-TV (Toledo, OH) and WSYM-TV (Lansing). TVSpy.com adds that… read more
AllAccess reports that longtime Midwest Communications Kalamazoo Brand Manager Jay Morris has left the company for a marketing manager position outside of radio. Morris’ last day with the company was October 21. Morris programmed WKZO-AM, WZOX-FM and WQLR-AM for the company and served as co-host of WKZO’s morning show. Morning show co-host Jim McKinney will continue… read more
By: Seth Resler Jacobs Media Strategies I often listen to radio stations talk about pulling all of their digital tools together into a single coherent plan using a Content Marketing strategy. But Content Marketing can be effective on the sales side of the building, too, and can be a catalyst for generating new business. For… read more
This Friday, October 28, WGVU Public Media will hold a fundraiser at the Grand Rapids Public Museum from 7:30 – 10 p.m. Attendees can enjoy samples of over 400 of the finest domestic wines and beers along with gourmet food selections, all for one ticket price. In addition, live jazz will be provided by The Steve… read more
MAB News Briefs is pleased to bring you profiles of your MAB Board of Directors. This week’s profile is Stephen A. Marks. Stephen is 100% shareholder, President/CEO of Thunder Bay Broadcasting Corporation, which owns WBKB-TV (Alpena); Lake Superior Community Broadcasting, which operates WBUP-TV (Ishpeming/Marquette) and WBKP-TV (Calumet); Houghton Community Broadcasting, which operates WOLV-FM, WHKB-FM, and… read more
Last week, the Michigan Senate unanimously passed Senate Bill 992. The legislation allows a person that is authorized by the Federal Aviation Administration (FAA) to operate unmanned aerial systems (a.k.a. drones) for commercial purposes in a manner consistent with the authorization. The legislation also sets up a legislative drone taskforce to develop statewide policy recommendations… read more
Help them to enter the 2017 Michigan Student Broadcast Awards! By now your students should be hard at work on completing their entries for the 2017 Michigan Student Broadcast Awards! The Michigan Student Broadcast Awards are a great way for your students to get their work in front of the professional broadcasters who serve as… read more
How to “Talk Advertising” With Your Prospects and Customers Now When: Wednesday, November 16, 2016 at 1 p.m. EST Grab your “seat” and bring your whole sales team. Invite your copywriters and production people, too. Register HERE. Here’s why this program is important: Everybody has an opinion about advertising. But, people who sell broadcast advertising need… read more