August 2020
MHSAA Issues New TV Broadcast Rules; No Changes for Radio
The Michigan High School Athletic Association (MHSAA) has notified Athletic Directors around the state that they’ve updated their rules on live video broadcast/streaming of events with limited spectatorship. While radio rules remain the same, these changes loosen the rules for television and local over-the-air TV stations and cable channels may now broadcast games live. The…
Read MoreMichigan Ag Today Continues Growing, Adds New Affiliates
Michigan Ag Today (MAT) announced this week that several leading radio stations have joined its growing farm radio network. These stations will bring the timely, relevant and credible programming on MAT to the farming community in north central and northwest Michigan. WMMI-AM-FM (Mt. Pleasant), added 3 MAT programs to its strong local informational programming. WBRN-AM/FM…
Read MoreProtect Your Radio Station From Digital Disruption If An Employee Leaves
By: Seth Resler Jacobs Media Strategies Unfortunately, in the wake of the ongoing pandemic, we are seeing radio stations lose staff members to budget cuts. Even in the best of times, staff turnover can create disruption for radio stations that are unprepared. Often, that disruption looks like this: An employee departs and that person is…
Read MoreGOP Group Pumping $4.5 Million into Michigan for Senate Race Advertising
One Nation, a nonprofit organization affiliated with the GOP super PAC Senate Leadership Fund, reserved $4.5 million in television, radio time and cable advertising that began airing across Michigan on Wednesday (8/19), according to a report in Roll Call. It is the group’s first advertising buy this cycle in Michigan’s Senate race between incumbent Democrat Gary…
Read MoreWWJ-AM Celebrates 100 Years On The Air!
This week, Entercom’s WWJ-AM (Detroit) celebrated a century of service to Southeast Michigan. It was August 20, 1920 when experimental station 8MK began broadcasting and has continued to broadcast news, information, sports and entertainment each day since. Not only was WWJ Detroit’s first radio station, it was the first commercial broadcaster in the country. It…
Read MoreMichigan Radio’s Stateside Highlights Station Alum Jenn White
In conjunction with NPR 1A host Jenn White’s appearance as a one-day “takeover” host of the station’s Stateside program this past Tuesday, Stateside interviewed White to talk about about her career and public radio. White is a veteran of Michigan Radio and was longtime local host of All Things Considered before leaving for Chicago’s WBEZ-FM…
Read MoreWKHQ’s Robby and Rochelle Host 100th Episode of Morning Show
This past Tuesday (8/18), Robby and Rochelle (Robby Bridges and Rochelle Gagnon) hosted their 100th episode of the The 106 KHQ Morning Show on MacDonald Garber Broadcasting’s heritage Adult Top 40 WKHQ-FM (Traverse City). The duo presented highlights of their favorite moments on the show so far and featured some surprises and special guests calling…
Read MoreFlint City Bucks Games to Air Sundays on WBSF
The 2019 USL2 National Champion Flint City Bucks will have their games televised live on Cunningham Broadasting’s WBSF-TV (Flint). The first live telecast for the soccer team will be Sunday, August 23 from 12 to 2 p.m. when they host Midwest United FC at Kettering University’s Atwood Stadium in Flint. Because of the state’s Executive…
Read MoreAssociate Member Spotlight: Keeping Radio News Local While Cutting Costs In 2020
By: Steve Gruber, Great Lakes News Radio Network It has been an intense and unpredictable year when it come to news to say the least. Each time you think we may have a chance to catch our breath a whole new series of breaking stories seem to take over the 24-hour news cycle. The year…
Read MoreTips for Creating Email Signup Forms
By: Seth Resler Jacobs Media Strategies While it’s not as sexy as social media or podcasting, email marketing is still the workhorse of any radio station’s digital strategy. If you’ve got a well-maintained email database, your station will be able to reach its listeners without fear of being negatively impacted by changes to a social…
Read More